WATCH: McGregor wants Canada to drink more whiskey

Irish UFC mega star Conor McGregor has a whiskey on the market. You may have heard about it. It’s something like “Correct Noon” or “True Dozen”. Lame jokes over. It’s “Proper Twelve”. I’ve tried it and it’s fine. Not great but not bad. It’s fine. Everyone else has purchased it making it one of the … Read more

You know you’re a McGregor when you and your whiskey are questionably drawn in Atlanta billboard size

I mean is this good art or not? Irish mega star Conor McGregor shared a photo of a billboard sized piece of art work featuring what we think is his face and his Proper Twelve whiskey. It’s artistic and ambitious and we give the creator all the credit in the world for taking this on. … Read more

WWE’s Becky Lynch poses with Proper Twelve gift

Two of the most well known Irish athletes in America go back and forth on social media quite a bit but unlike Conor Mcgregor’s usual targets this one is a pal. We are talking about WWE Superstar “The Man” Becky Lynch. She shared a photo on Twitter of some of Conor McGregor’s Proper Twelve brand whiskey. We didn’t think alcohol could look so good.

VIDEO | Conor McGregor gives Boston Firefighters with World Series tickets

On October 23rd we will see the Boston Red Sox face off with the Los Angeles Dodgers in the World Series. Conor McGregor continuing to win at everything paid a firehouse in Boston a visit to give them tickets to the event and play around with equipment like a kid in a candy store. Say what you want about McGregor but the guy is a winner, and a class act.

Conor McGregor’s clothing line has sold out in under 24 hours

While some are still talking about Conor McGregor’s loss to Khabib Nurmagomedov at UFC 229 the Irishman is quietly winning on other fronts. His Proper Twelve whiskey has broken various sales records and he has seemingly been everywhere including appearing as a special guest at a Dallas Cowboy game. Victory as a mindset seems to … Read more