In just a few short months, Modelo Especial will become the official beer of the Ultimate Fighting Championship. Rumors of the deal have been circulating for a while, but it is now confirmed. The multiyear deal with Modelo Especial will start in 2018. And while the Mexican import will not necessarily affect updated MMA odds, it … Read more
The Ultimate Fighting Championship® announced today that two of the sport’s top welterweight contenders will vie for the interim 170-pound title. Nick Diaz, a fiery and unpredictable southpaw riding an 11-fight win streak, will battle the division’s most fearsome knockout artist, Carlos Condit, when the UFC returns to the Mandalay Bay Events Center in Las Vegas on Saturday, Feb. 4.
Renewed Agreement Expands Focus on Fans, Beginning with September ‘Battle on the Bayou’ ST. LOUIS (April 6, 2011) – Bud Light and Ultimate Fighting Championship® announced today a multi-year renewal of Bud Light’s official beer sponsorship of the UFC®, keeping the world’s best-selling beer in the center of the Octagon®. Bud Light’s sponsorship renewal with … Read more
As part of their renewed sponsorship deal with Bud Light, the UFC will host a LIVE Spike TV televised event in New Orleans on Sept. 17.