RYU Set to Release Debut Spring 2012 Men’s Premium Performance Apparel Line

New Authentic Apparel Line Produced from Organic and Recycled Materials

February 6, LAS VEGAS – Today, Respect Your Universe, Inc. (RYU) (OTCBB: RYUN),  http://www.respectyouruniverse.com, announced that on February 15^th they will release their highly anticipated debut Spring 2012 Men’s Premium Performance Apparel Line. Inspired by the dedication of the athlete to the one-thousand-year-old sport of Martial Arts, RYU was founded on the principles of respect, strength, honor and sustainability and will contain training, competition, sportswear, headwear and accessory items in their new line.

Created specifically to enhance the athlete’s overall performance, all of the RYU apparel and products are made from the highest quality fabrics comprised of up to 90% organic and/or recycled materials to maximize performance, fit and comfort. Made with both performance and style in mind, RYU’s authenticity is reflected in the design of each item containing one or more symbols from traditionally handcrafted Samurai sword guards and iconography.

“This is one of the most exciting moments in my career,” commented RYU CEO, Christopher Martens.  “Being apart of Team RYU and the ability to bring to the market a line of performance and lifestyle product that doesn’t compromise our ideals for price, but epitomizes those beliefs in delivering the best products to our consumer while utilizing the best  fabrics and craftsman in the industry.”

RYU’s Men’s Line will be available for purchase at  http://store.respectyouruniverse.com and at high-end retailers such as MMA-specialty and sporting goods stores along with menswear boutiques.  Select RYU apparel items and products will also be made available for purchase on the UFCStore.com this Spring.

Since their launch in September 2011, RYU has become an official event sponsor of the UFC® and selected elite professionals such as Top UFC® Welterweight Jon Fitch, 2011 Mr. Olympia Phil Heath and Boston Red Sox Outfielder Darnell McDonald to their long-term athlete brand representation roster.  Additional well-known Mixed Martial Artists such as Mark Ellis, Clay Guida, Cheick Kongo, Joe Stevens and Hector Lombard have also been sponsored by RYU for individual fights to showcase RYU’s new apparel and products.

RYU’s unique style is one that will transcend the sport itself by reflecting the art of the sport and creating apparel and product based on the respect that each sport deserves.  RYU’s position remains authentic to the athlete, rooted in the sport of Mixed Martial Arts and never forgetting the Warrior Ethic* spirit of combat of the original samurai warriors.

For more information on RYU visit http://www.respectyouruniverse.com or call +1-888-455-6183 ext. 101.

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*Warrior Ethic

It is essential to keep the spirit of the warrior in mind twenty-four hours a day, whether walking, standing still, sitting down or reclining. Never forget it.

About Respect Your Universe
Respect Your Universe, Inc. (OTCBB: RYUN) is a premium performance apparel and equipment company rooted in and inspired by Mixed Martial Arts. Focused on the needs of the athlete, RYU brings innovative design, development and production of premium authentic performance gear with style to mixed martial artists and athlete enthusiasts worldwide. The RYU brand is based on respect, honor and sustainability.