David Samuels has a great new interview with Lorenzo Fertitta in The Atlantic. He goes in-depth with the UFC co-owner and talks about everything from fighter salary, to how The Ultimate Fighter got started, and even issues a challenge to Rickson Gracie to get in the Octagon.
The Ultimate Fighter, now winding up its eighth season on Spike TV was a very important turning point in the history of the UFC. Lorenzo talks about how hard it was to even find a television station that was interested in airing the program, “We met with—you name it, MTV, CBS, ABC, ESPN, HBO, Showtime, Spike, USA. We probably met with the Food Channel too. I don’t know. We met with everybody. And to a ‘t,’ every single person said this won’t work. Get out of my office. This is a joke. It’s boring.”