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Spike TV and K-1 join forces in a new multi-platform partnership

It was announced today that Spike TV and K-1, the world’s premier kickboxing organization, have agreed to a strategic partnership. The first fights to stream live on Spike.com will begin on Saturday, September 8, at the U.S. World Grand Prix Championships in Los Angeles.

The partnership has been set for 2012 and 2013, with four events set to stream live during 2012. In 2013, the K-1 events will move from Spike.com to Spike TV to coincide with the network’s extensive coverage of Bellator Fighting Championships.

Here is what Spike TV, Senior Vice President, Jon Slusser had to say:

“We are thrilled to be in business with the world’s pre-eminent kickboxing organization,” he also said “Spike has the most passionate and knowledgeable fans of combat sports and we are confident that they will enjoy the high-action of K-1, which serves as the perfect complement to our Bellator coverage next year.”

With the addition of Bellator and now K-1, Spike TV are positioning themselves as one of the premier television destinations for combat sports.

Here is what K-1, CEO, Doug Kaplan had to say:

“K-1 is excited to join forces with Spike TV, a powerful and highly experienced cable network known nationally for its combat sports programming, presenting our live K-1 events,” Doug also said “Spike is the perfect television home and stage to introduce our K-1 warriors and the fast-paced, aggressive style of K-1 fighting to fight fans across America.”

Spike.com’s 2012 coverage will include unprecedented access to K-1 events, from live streaming of the weigh-ins the day before the bouts, locker room interviews, and live coverage of every fight on the card including all the prelims. The new partnership looks set to provide fight fans with some exciting action during 2012 and 2013.

Stay close to Pro MMA Now (www.prommanow.com) for all the latest K-1 news.

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