Vitor Belfort and Wanderlei Silva, along with UFC President Dana White, took part in a press conference Tuesday in Rio de Janeiro to announce Belfort and Silva as coaches of the inaugural season of The Ultimate Fighter Brazil. White said he believes the show will be 1000 times more popular in Brazil than it has been in America and commented on finding the untapped resources of MMA talent that exists in Brazil:
“The amount of talent that is in this country right now. There is an undiscovered Anderson Silva, Jose Aldo, Vitor Belfort, Wanderlei Silva, and what we’re going to do is we’re going to get out there and find the best talent available in this country, and we’re going to do The Ultimate Fighter.”