The globalization of Zuffa continues as World Extreme Cagefighting today announced a multi-year television agreement with Brazil’s Pay-TV market leader, the Globosat network. Beginning with a live broadcast of Wednesday’s WEC: Brown vs. Aldo, Globosat will now carry all WEC events on its Combate Brasil martial arts channel.
Combat Brasil is one of Globosat’s 26 channels, and in addition to WEC programming, the channel already airs such Zuffa content as UFC Fight NIght, UFC Unleashed, UFC All Access, and UFC Countdown.
WEC Vice President Peter Dropick commented on the new partnership between the WEC and Globosat,
“We are pleased to announce this partnership with Globosat and excited that the fans in Brazil have an opportunity to see their own Jose Aldo fight for a world title on Nov. 18. Brazil is home to some of the top mixed martial artists in the world and the fans there are very passionate about the sport. We are happy to bring WEC programming to Combate Brasil.”
World Extreme Cagefighting boasts the top light weight fighters in the world; many which are Brazilian. Dropick is excited for Brazil MMA fans to see their countrymen in action inside the WEC cage,
“Brazil is home to some of the most legendary fighters in the history of our sport. We are confident that WEC fighters like Jose Aldo, Wagnney Fabiano, and others can carry on the legacy that started with Hall of Famers like Royce Gracie.”
“MMA is attracting more Brazilian fans each day,” Armando Augusto Nogueira, manager of pay-per-view channels and international events for Globosat, said. “That’s why Combate offers, besides UFC, another great event of this sport, WEC. For the first time, we will show WEC, which involves the exciting lighter categories of MMA.”
By: Jack Bratcher